driving adoption of a new app

client challenge decision point approach impactful solutions client solutions
engaging underserved audiences

client challenge decision point approach impactful solutions client success
reigniting growth through brand repositioning

client situation decision point approach impactful solutions client success
transforming a toy catalog into a powerful sales tool

client challenge decision point approach We conducted focus groups with parents and children stratified by child’s age group and geography. impactful solutions The research revealed key insights: client success Armed with these insights, the client quickly implemented strategic revisions to their catalog, focusing on elements that most effectively captured kids’ and parents’ attention. The client […]
improving new product success with consumer insights

client challenge decision point approach impactful solutions decision point approach With our partnership, the client successfully shifted to a consumer-centered approach for new product development. This methodology became a foundational process for future projects. The client launched their new product in record time, leveraging consumer insights to guide the design and secure internal buy-in. Not […]
understanding path to purchase

Assessing new products, catalog visuals, and messaging