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May 7, 2020
Adapting to a New Normal
Understand how your consumer's mindset is changing.
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September 8, 2017
Using Customer Journey Mapping to Drive Sales
Understanding what motivates customers throughout the purchase journey is a powerful tool. Our client was using an influence the...
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August 26, 2017
Message Optimization
Optimal Messaging to Maximize Sales Why Messaging Optimization? Our client, an international market leader expanding into a new and...
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August 24, 2017
Advantages of an Annual Research Plan
Are you prioritizing consumer research? Consumer research is often thought of in the context of a specific project, such...
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August 10, 2017
How Well Do You Know Your Consumers?
Understanding consumers has become more challenging today given the amount of information they are exposed to which can impact...
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March 10, 2016
Fiskars Successful New Product Launch
Champion of Innovation – Fiskars Fiskars, was recently honored by Fast Company for their innovative new line of hammers....